125 Data and Insights

Turning guest feedback into actionable insights for hospitality operators

About 125 Data and Insights

125 Data & Insights is an AI-powered guest experience and customer insight platform built specifically for hospitality businesses. It helps single and multi-site operators collect, analyse and act on customer feedback from surveys, reviews and social channels, turning complex data into clear, actionable recommendations that drive guest satisfaction, retention and profitability.

The platform combines feedback, sentiment analysis, reputation management, benchmarking and operational reporting into a single view, enabling teams across operations, marketing, people, kitchens and senior leadership to make data-driven decisions with confidence. By identifying trends, uncovering root causes and linking customer experience to business performance, 125 helps hospitality brands improve consistency, increase loyalty and deliver measurable growth.